Casamigos is a tequila brand founded by George Clooney, Rande Gerber and Mike Meldman, known for a range of premium tequilas (Blanco, Reposado, Añejo) made from 100% Blue Weber agave with production tied to the state of Jalisco in Mexico. The brand was acquired by Diageo in 2017.
Casamigos began as a private project by the three partners (George Clooney, Rande Gerber and Mike Meldman) to create a tequila to their own taste; the company was founded in 2013 and subsequently acquired by Diageo in 2017. From a brand born for 'friends' it developed into a global label with an extended range including tequilas and mezcal.
Production philosophy
To produce tequilas that are 'easy to drink' and to share moments with friends: the original approach was to create a smooth spirit that did not need to be masked with salt or lime, based on rigorous selection of the piñas and slow, controlled processes.
Territory
Production: Jalisco, Mexico (Blue Weber agave). Brand established and developed in the United States.
Awards and recognition
The Spirits Business – Supreme Brand Champion 2022; numerous awards and medals listed on the official website (award and recognition lists on product pages).
Production method
Casamigos tequilas are made from 100% Blue Weber agave grown in the state of Jalisco; the piñas are hand-selected, cooked in traditional brick ovens, subjected to extended fermentation and then distilled. The Blanco rests in stainless steel tanks before bottling; aged expressions (Reposado and Añejo) mature in American white oak barrels.
Distillation
Double distillation after slow fermentation; cooking of the piñas in traditional brick ovens.
Ageing
Blanco: rest in stainless steel tanks; Reposado: aging in American white oak barrels for at least 6 months; Añejo: aging in American white oak barrels for at least 12 months. Some expressions (Cristalino) undergo charcoal filtration after aging.
Characteristics
Type
Brand
Categories
tequila
mezcal
ready-to-drink / RTD (ready-to-drink products)
Raw materials
100% Blue Weber agave (tequilas)
100% Espadín agave (mezcal)
Casks and ageing vessels
American White Oak
Representative products
Tequila Casamigos Blanco 70cl
Tequila Casamigos Reposado 70cl
Tequila Casamigos Añejo 70cl
What makes it distinctive
Brand founded in 2013 by George Clooney, Rande Gerber and Mike Meldman.
Produced from 100% Blue Weber agave grown in Jalisco (for the tequilas).
Acquired by Diageo in 2017.
Main range: Blanco, Reposado, Añejo (alongside other expressions and RTD products).