Gruppo Campari

Born from Gaspare Campari’s invention of the Campari bitter, the group has its origins in the second half of the 19th century; the brand's official history dates back to 1860. Throughout the 20th and 21st centuries the company has grown both organically and through acquisitions, developing a portfolio of dozens of international brands and expanding production facilities and distribution channels.

The group focuses on developing premium brands and enhancing brand heritage (communication, art and drinking culture: the concept of “Red Passion”), combining in-house production, bottling capabilities and strategic acquisitions to strengthen local and global positions.

Headquarters and administrative center: Sesto San Giovanni (Metropolitan City of Milan). Main production hubs in Italy (e.g. Novi Ligure) and production and commercial presence in numerous countries worldwide.

Production varies by brand: Gruppo Campari manages multiple plants and bottling lines, produces many SKUs in‑house and markets acquired brands that retain site‑specific processes (distilleries, ageing benches, bottling lines and small batches).

Varies by brand and category. Official examples: SKYY Vodka uses a proprietary quadruple distillation and triple filtration process; BULLDOG Gin is described as quadruple distillation in traditional copper stills; some gins (e.g. O'ndina) are produced in small batches. Specific methods depend on the individual brand.

Varies by brand: some amari and liqueurs undergo finishing/ageing; Braulio is aged in Slavonian oak barrels (minimum 15 months); tequila and rum variants are matured in casks (e.g. Espolòn offers finishes in ex‑bourbon barrels or in chardonnay casks and reposado/añejo expressions with different woods).