Raw materials
sugarcane molasses
sugarcane honey
Brand
Diplomático
Explore the spirits, production style and story of Diplomático.
Diplomático is a Venezuelan premium rum brand produced at Destilerías Unidas S.A. (DUSA) in La Miel, Lara. The range spans white and mixing rums to premium expressions and limited editions; since 2023 the brand has been owned by Brown‑Forman.
venezuelan rum
aged rum
premium tasting rum
rum for mixing
limited edition / prestige releases
Producer range
Producer range Diplomático
Spirit categories
venezuelan rum
aged rum
premium tasting rum
rum for mixing
limited edition / prestige releases
Representative products
Reserva Exclusiva
Mantuano
Planas
Selección De Familia
Ambassador
Single Vintage
Distillery Collection (No.1 / No.2 / No.3)
Casks and ageing vessels
ex-bourbon
ex-whisky
Spanish sherry casks (finish on some expressions)
Distillation and production
Distillation and production
Production method
Local raw material (sugarcane processed into molasses and cane honey); aromatic fermentation (minimal indicated fermentation ~24 hours); combined distillation using pot still (batch copper still), batch kettle and continuous column to obtain light and heavy profiles; maturation in oak casks (mainly ex‑bourbon and ex‑whisky) and final blending. Some premium expressions include sherry cask finishes and use solera‑type ageing systems to achieve consistency and complexity.
Distillation
Combination of copper pot still, batch kettle and continuous column to produce different distillate profiles that are then blended.
Ageing
Maturation in oak casks (primarily ex‑bourbon and casks that previously held whisky), with final blending for the various expressions; some premium references receive sherry finishes and/or solera‑type systems to obtain consistency and complexity.
Producer history Diplomático
Production linked to the brand dates back to the plant founded as Licorerías Unidas S.A. (LUSA) in the late 1950s (production facility established in 1959). In 2002 it came under the control of Venezuelan entrepreneurs who relaunched it as Destilerías Unidas S.A. (DUSA) and brought the Diplomático brand to international markets. In 2022/2023 the brand and related assets were acquired by Brown‑Forman, which integrated Diplomático into its global portfolio.
Production philosophy
Putting craftsmanship, raw material control and blending mastery at the centre: Diplomático favors the combination of different distillation methods and maturation in wood to achieve complex, consistent aromatic profiles, while celebrating the brand’s history (the Don Juancho icon) and Venezuelan rum tradition.
Territory
La Miel, Simón Planas Municipality, Lara State, Venezuela (DUSA production facility located in the Planas valley, an area at the foothills of the Andes mountain range).
Awards and recognitions
Internationally awarded brand; examples include the 'Spirit Brand of the Year' recognition from Wine Enthusiast (2018) and medals in international competitions (e.g., rum/cachaça contests).
Diplomático
This producer is a useful reference point for enthusiasts looking for authentic spirits, distinctive production identity and a carefully selected online catalogue.
On this page you can discover the producer, understand its main categories and browse the products currently available for purchase.
Products from
Products from Diplomático
Products from this producer are currently not available.
Italy
Europe
USA, UK, Switzerland