Brand

Mixum

Mixum is an Italian startup based in Milan that produces ready-to-drink cocktails dispensed on tap in 20 L kegs, designed for the HoReCa channel and for events. It offers ready recipes (e.g. Spritz, Gin Paloma, Gin Tonic) packaged in kegs compatible with professional dispensing systems.
  • Milan · Lombardy · Italy

Mixum

Meet the producer

Official website
The story
Mixum was founded as a Milanese startup focused on supplying kegged ready cocktails for bars, restaurants and events. The company presents itself as dedicated to spreading the on-tap cocktail format, with growth noted in trade media and external investments reported in industry articles.
Production philosophy
To simplify beverage service in the HoReCa channel by offering quality products, consistent organoleptic profile, operational efficiency and a reduced environmental impact through recyclable kegs.
Territory
Mainly the Italian market; HoReCa channel, events and festivals (operational base and corporate identity linked to Milan).
Production method
Industrial production of premixes and ready cocktails, packaged in 20 L kegs (polyethylene/recycled plastic). Products are formulated for long shelf life and to be dispensed via bayonet-connection taps; the process is focused on standardization and scalable quality.
Characteristics
Type
Brand
City
Milan
Categories
  • cocktails on tap
  • premixes for HoReCa
  • 20 L kegs
  • ready-to-serve cocktails
  • ready aperitifs
Raw materials
  • gin
  • wine (Glera/Prosecco)
  • sparkling water / soda
  • bitter
  • citrus (grapefruit, lime)
  • tonic
Casks and ageing vessels
  • 20 L PET/recycled plastic keg (bayonet fitting)
Representative products
  • Americano Fusto 20lt - Mixum
  • GAL41 Tonic Fusto 20lt - Mixum
  • Gin Paloma Fusto 20lt - Mixum
  • Spritz Fusto 20lt - Mixum
What makes it distinctive
  • Ready-to-drink cocktails in 20 L kegs designed for fast service (dispensed in a few seconds).
  • Kegs produced from 100% recycled plastic to reduce environmental impact.
  • Range oriented to the HoReCa channel and events; compatibility with standard dispensing systems (bayonet).
  • Documented growth and media coverage in the beverage sector; reported collaborations/investments from industry operators.

Products from Mixum

Full collection

There are currently no products available from this producer.