Brand
Peychaud'S
Peychaud'S is a historic brand of aromatic bitters originating in New Orleans, best known for its role in the preparation of the Sazerac cocktail. Today the brand is distributed and produced under the auspices of the Sazerac Company.
- New Orleans · Louisiana · United States
The story
The product's origins date back to the 19th century: the bitters blend was created by apothecary Antoine Amédée Peychaud in New Orleans in the 1830s. Over time the Peychaud's brand became part of the Sazerac Company, which preserves the tradition linked to the history of the Sazerac cocktail. In 2019 Sazerac announced the production and bottling of Peychaud's Bitters at the Sazerac House in New Orleans.
Production philosophy
To keep a historic recipe and its traditional use in bartending alive, preserving the product's identity as an essential ingredient for classic cocktails and for New Orleans cocktail culture.
Territory
Historical origin: New Orleans (Louisiana), United States. The brand is now part of the Sazerac Company's portfolio and production/bottling has been confirmed at the Sazerac House in New Orleans in corporate communications.
Production method
Produced as aromatic bitters according to infusion and extraction recipes typical of the category; recipe details and botanicals are not publicly disclosed by the official sources consulted.
Characteristics
- Type
- Brand
- City
- New Orleans
- Categories
- aromatic bitters
- cocktail ingredients
- spirits brand with historical roots
- Representative products
- Peychaud'S Bitters Aromatic 14,8cl
- Peychaud's Bitters (standard formats)
What makes it distinctive
- Historic brand linked to apothecary Antoine Amédée Peychaud and New Orleans cocktail tradition.
- Fundamental ingredient of the Sazerac cocktail.
- Currently part of the Sazerac Company portfolio; production/bottling documented at Sazerac House (2019 communication).
Products from Peychaud'S
Full collectionThere are currently no products available from this producer.