Brand

Pueblo

Pueblo (commercially known as Pueblo Viejo) is a tequila brand produced in the state of Jalisco, Mexico; its expressions include Blanco, Reposado and Añejo and it is made at the facility associated with Casa San Matías (NOM 1103).
  • Los Altos / Ojo de Agua · Jalisco · Mexico

Pueblo

Meet the producer

Official website
The story
The Pueblo Viejo brand is part of the production family linked to Casa San Matías (NOM 1103), a historic Jalisco producer that creates several labels within its brand portfolio. Commercial sources and distribution materials indicate that Pueblo Viejo is distributed internationally as an accessible line of Casa San Matías's production.
Production philosophy
Focused on producing 100% agave tequila with a value-for-money positioning: bottles designed for both mixing and everyday consumption while retaining territorial characteristics and agave identity.
Territory
Jalisco, Mexico — the Los Altos area (Ojo de Agua) is indicated as the origin zone for the agaves used in production.
Awards and recognition
Company recognitions reported for the producing house (e.g. mentions of Best Place to Work and recognitions for gender equality) in the parent company's distribution documentation.
Production method
Product sheets and commercial documentation report the use of blue agave (Tequilana Weber var. azul), traditional cooking (horno/rollermill), fermentation and a double distillation; for aged expressions, resting periods in oak barrels are employed.
Distillation
Double distillation; some product sheets indicate the use of stainless steel equipment/tanks.
Ageing
Reposado: short resting period (e.g. months); Añejo: prolonged aging (e.g. commercial notes report about 18 months for some expressions) in oak barrels.
Characteristics
Type
Brand
City
Los Altos / Ojo de Agua
Categories
  • tequila
  • Mexican tequila brand
  • 100% agave tequila
  • tequila for cocktails
  • aged tequila
Raw materials
  • blue agave (Tequilana Weber var. azul)
Casks and ageing vessels
  • American oak
  • European oak
Representative products
  • Tequila Pueblo Viejo Añejo 70cl
  • Pueblo Viejo Blanco 70/75cl
  • Pueblo Viejo Reposado 70/75cl
What makes it distinctive
  • Brand produced at the facility linked to Casa San Matías (NOM 1103).
  • Line available in Blanco, Reposado and Añejo expressions.
  • Produced 100% from blue agave according to commercial product sheets.
  • The associated production house is reported as active in sustainable practices and by-product management (bio-digester) in distributor information.

Products from Pueblo

Full collection

There are currently no products available from this producer.