Raw materials
marula fruit
fresh cream
sugar
Brand
Amarula
Explore the spirits, production style and story of Amarula.
Amarula is a South African cream liqueur brand, best known for its product made from the marula fruit: a marula spirit blended with fresh cream to produce a smooth, aromatic alcoholic cream.
cream liqueurs
fruit-based liqueurs (marula)
international brand
spirits and liqueurs
Producer range
Producer range Amarula
Spirit categories
cream liqueurs
fruit-based liqueurs (marula)
international brand
spirits and liqueurs
Representative products
Amarula Cream Liqueur 100cl
Amarula (core Cream Liqueur)
Amarula variants: Vegan, Ethiopian Coffee, Vanilla Spice, Chocolate (subject to local availability)
Casks and ageing vessels
French oak
Distillation and production
Distillation and production
Production method
Marula drupes are hand-picked, washed and separated from the kernel; the pulp is then crushed and fermented in stainless steel tanks. The fermented wash is distilled (using column stills) to produce the marula spirit, which is subsequently matured in French oak barrels. The matured spirit is finally blended with fresh cream and sugar to create Amarula cream.
Distillation
Column distillation (column still) for the marula distillate.
Ageing
Maturation of the marula spirit in French oak barrels for about two years, then blended with cream.
Producer history Amarula
Amarula originates from the use of the marula fruit, a wild species native to the sub-equatorial plains of Africa. The marula spirit was developed and commercialized in the 1980s; the Amarula cream was introduced to the market in the late 1980s. The brand was historically managed by the Southern Liqueur Company / Distell and, following Distell's acquisition, is now part of the Heineken Beverages / HEINEKEN group (transaction completed in 2023).
Production philosophy
The brand emphasizes the African roots of the product: hand-harvested marula fruit, support and empowerment of the local communities involved in collection, and promotion of elephant conservation through research initiatives funded by the brand / Amarula Trust.
Territory
Origin and production in South Africa; marula fruit comes from the sub-equatorial regions of southern Africa.
Amarula
This producer is a useful reference point for enthusiasts looking for authentic spirits, distinctive production identity and a carefully selected online catalogue.
On this page you can discover the producer, understand its main categories and browse the products currently available for purchase.
Products from
Products from Amarula
Products from this producer are currently not available.
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