Historic Piedmont producer of aromatized wines and wine-based aperitifs (vermouth, Americano, Barolo Chinato) founded by Giulio Cocchi in Asti in 1891. It retains an artisanal character and produces its labels according to original recipes recognized internationally.
Giulio Cocchi, a pastry chef from Florence, started the business in Asti in 1891, focusing on aromatized wines such as Barolo Chinato, Aperitivo Americano and several vermouths. In the early decades of the 20th century he opened a network of authorized retail outlets (the 'Bar Cocchi') and production expanded abroad. Since 1978 the company has been managed by the Bava family; it has preserved the founder's historic recipes and contributed to the revival of high-end Vermouth di Torino.
Production philosophy
To enhance Piedmontese tradition through the founder's historic recipes, artisanal production and the use of local raw materials whenever possible. The company promotes aromatized wines both for tasting and for mixing, with particular attention to territorial identity.
Territory
Cocconato (Asti), Piedmont, Italy
Awards and recognition
Documented recognitions for individual labels (e.g. scores and awards from Falstaff, IWSC, Saveur and others on products such as Storico Vermouth, Cocchi Rosa and Barolo Chinato).
Production method
Production of aromatized wines and aperitifs based on historic recipes: infusion and maceration of herbs, barks and spices in a wine or in an alcoholic base, followed by blending and sweetening when required. For some references (e.g. Extra Dry) the choice of the wine base is declared (e.g. Cortese grape).
Characteristics
Type
Producer
City
Cocconato (Asti)
Categories
Vermouth di Torino
vermouth
Americano aperitifs
Barolo Chinato
aromatized wines
sparkling wines (Alta Langa DOCG)
Raw materials
wine
sugar
alcohol
infusion of herbs and spices
Representative products
Aperitivo Americano Bianco (Cocchi Americano)
Aperitivo Americano Rosa (Cocchi Rosa)
Vermouth Amaro Dopo Teatro
Storico Vermouth di Torino (Ricetta Originale)
Cocchi Vermouth di Torino Extra Dry
Barolo Chinato (varie edizioni)
What makes it distinctive
Founded by Giulio Cocchi in Asti in 1891; original recipes still in production.
International profile: historic exports and presence in signature bars (e.g. 'Cocchi Torino').
Storico Vermouth di Torino recognized in the revival of high-end vermouth.
Cocchi Americano (Bianco and Rosa) and Barolo Chinato among the most notable labels.
Cocchi Vermouth di Torino Extra Dry made with Cortese wine and Piedmont botanicals (e.g. Pancalieri mint).