Brand
Barenjager
Barenjager (often written Bärenjäger) is a German-origin honey liqueur marketed as the “original honey liqueur”. It has an alcohol content around 35% ABV and is promoted as being made with natural honey (commercial specifications indicate about 225 g of honey per bottle). It is available in a classic expression and in variants such as Honey Bourbon.
- Germany
- 1 product
The story
The Barenjager recipe is presented as an expression of the Bärenfang tradition, a category of honey liqueurs with historical roots in Germany (traditional recipes dating back to the 18th century). The brand is currently managed and marketed by German spirits companies; official brand information indicates ownership/management under the Schwarze & Schlichte group. Historical sources and industry notes also recall suppliers and historic brands associated with the Bärenfang type (e.g. Teucke & König) and ownership changes during the 20th century, but the brand's current website is the primary source for product presentation and characteristics.
Production philosophy
Positioning based on the valorization of natural honey and historical heritage: the brand emphasizes the use of real honey, the absence of artificial additives in the promoted recipes, and versatile use (neat, on the rocks, cocktails). The brand image aims to link German tradition with contemporary mixology.
Territory
Germany (historical origin and brand headquarters according to official information)
Awards and recognition
Gold - The Spirits Business Packaging Masters (mention on the official website related to packaging)
Production method
The liqueur is produced by blending natural honey with an alcoholic base; product sheets report the use of pure honey as the primary ingredient (225 g per bottle) and the traditional Bärenfang recipe. Some commercial descriptions indicate a neutral base (vodka) for the classic version, while other variants combine honey with bourbon.
Characteristics
- Type
- Brand
- Categories
- honey liqueurs (Bärenfang)
- German liqueur brand
- liqueur for cocktails
- Raw materials
- honey
- neutral spirit
- sugar
- water
- Representative products
- Barenjager Schlicte Honey 70cl
- Bärenjäger Honey Liqueur (Classic) 70cl
- Bärenjäger Honey Bourbon 70cl
What makes it distinctive
- Recipe inspired by the German Bärenfang tradition (18th century).
- Strength: 35% ABV (classic version).
- Use of natural honey in significant amount (commercial indication: 225 g of honey per bottle).
- Available in classic expression and in variants (e.g. Honey Bourbon).
- The brand is currently managed/marketed under the Schwarze & Schlichte umbrella (stated on the official website).