Brand

Noon

Explore the spirits, production style and story of Noon.

NOON is a gin brand recognizable for its graduated blue bottle and for its dry, floral gin that changes color thanks to the infusion of Butterfly Pea Flower. The recipe lists ten botanicals, grain alcohol and a pronounced citrus and juniper profile.
gin dry floral gin color-changing gin premium gin
Producer range

Producer range Noon

Spirit categories

gin dry floral gin color-changing gin premium gin

Representative products

NOON Distilled Gin 50cl Gin Noon Magic 50cl Gin Noon Refill 200cl

Raw materials

grain alcohol juniper berries Butterfly Pea Flower (flower, cold-infused) citrus (Sicilian oranges and lemons) bitter almonds gaggiolo fiorentino
Distillation and production

Distillation and production

Production method

Distilled in London (distillate origin indicated by the producer) using a blend of botanicals in a pot still; the Butterfly Pea Flower is cold-infused after distillation to impart the characteristic color that shifts on contact with tonic. Bottling is carried out in Italy (Modena) according to producer information.

Distillation

Pot still distillation (London) of the botanical blend; cold infusions (Butterfly Pea Flower) post-distillation to achieve the color effect, according to producer indications.

Producer history Noon

The NOON project was born from Walter Pirotti’s idea: the brand’s origin refers to family traditions linked to juniper harvesting. The recipe development cites the involvement of master distiller Charles Maxwell. The commercial company is NOON SRL, with legal headquarters in Italy (VAT number shown on the website) and online sales activity.

Production philosophy

A pursuit of quality drinking combined with a strong aesthetic and sensory appeal: the bottle is conceived as a functional object (a graduated cylinder) that facilitates serving the gin & tonic, while the recipe aims for balance between traditional Italian botanicals and a theatrical element (the Butterfly Pea Flower).

Territory

Product/brand with ties to the United Kingdom (production/distillation in London) and market/bottling in Italy (Modena). Commercial headquarters/company identified in Italy.

Noon

This producer is a useful reference point for enthusiasts looking for authentic spirits, distinctive production identity and a carefully selected online catalogue.

On this page you can discover the producer, understand its main categories and browse the products currently available for purchase.

Products from

Products from Noon

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