Raw materials
white grapes (Picpoul de Pinet, Clairette)
alcohol (added for fortification)
mistelles / sweet wines for sweetening (chai des Mistelles)
Maison
Noilly Prat
Explore the spirits, production style and story of Noilly Prat.
Historic French maison specialized in vermouth production: blends of white wines from the Languedoc, maceration of botanicals and a traditional aging process tied to the marine climate exposure of Marseillan.
French vermouth
Marseillan vermouth
aromatized aperitifs
Producer range
Producer range Noilly Prat
Spirit categories
French vermouth
Marseillan vermouth
aromatized aperitifs
Representative products
Vermouth Noilly Prat Original Dry 100cl
Vermouth Noilly Prat Original Dry 75cl
Noilly Prat Original Dry
Casks and ageing vessels
oak barrels
Distillation and production
Distillation and production
Production method
Starts from local white wines that are fortified (addition of alcohol). This is followed by a period of aging in oak barrels (partly in cellars and, for some expressions, exposed outdoors). Blends of herbs and spices are macerated for several weeks (traditional method indicated as dodinage). For the Original Dry the overall process exceeds 16 months, with separate phases of aging and maceration.
Ageing
Aging in oak barrels: maturation phase in cellar and, for some references, transfer to smaller barrels exposed outdoors (wind, sun and sea air) for a prolonged period; return to the cellar and final blending.
Producer history Noilly Prat
The origins trace back to the activity of Joseph Noilly (early 19th century); the vermouth formula was developed in 1813 and the company evolved in the second half of the century. The maison relocated and developed its facilities in Marseillan (Hérault) where Noilly Prat & Cie was officially established (1855). During the 20th century the range expanded with variants such as Rouge and Ambré; the brand joined the Martini & Rossi family in the 1970s and today is part of Bacardi Limited's portfolio.
Production philosophy
Preserve local traditional techniques and the connection to the maritime territory: highlight local white wines and an aging and maceration process that uses the influence of the coastal climate to achieve distinctive aromatic profiles.
Territory
Marseillan, Hérault, Languedoc (on the edge of the étang de Thau), Southern France (Occitanie).
Awards and recognitions
Gold medal - Exposition Universelle de Paris (1878).
Noilly Prat
This producer is a useful reference point for enthusiasts looking for authentic spirits, distinctive production identity and a carefully selected online catalogue.
On this page you can discover the producer, understand its main categories and browse the products currently available for purchase.
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