The group was created by the merger of the houses Pernod and Ricard in 1975; its roots, however, date back to earlier companies. Over time Pernod Ricard has expanded its international presence through acquisitions and strategic alliances and has progressively focused its activities on the premium spirits and Champagne segment, periodically reshaping its portfolio and undertaking divestments and acquisitions to align the group's strategy.
Production philosophy
The group states an approach focused on "convivialité" and on showcasing its territories and brand homes, with commitments to sustainability and responsibility and policies for responsible consumption.
Terroir and vineyards
Headquartered in Paris with a widespread commercial and production presence: brands and facilities in numerous countries, distribution in over 160 nations, and a direct presence in dozens of markets.
What makes it distinctive
Headquarters: 5 Cours Paul Ricard, Paris
Distributed in over 160 countries, with a direct presence in dozens of markets.
Extensive portfolio: hundreds of brands worldwide
2030 Sustainability Roadmap "Good Times from a Good Place" and a commitment to responsible consumption