Winery history Prunotto
Prunotto was born from the experience of the cooperative 'Ai Vini delle Langhe' and takes its name from Alfredo Prunotto, who assumed its leadership. In the post‑war period, management passed to technical figures such as Beppe Colla, who in the 1960s initiated the practice of separate vinification of crus. From the late 1980s a commercial collaboration and subsequent integration with the Marchesi Antinori family developed; from the 1990s Albiera Antinori contributed to steering the company’s strategy toward the acquisition and enhancement of prestigious vineyards and varietal development.
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